Tuesday, 30 October 2012

Interview with Minikin Mania

Round 2 of the "Born To Be A Bo$$" special and this time around I caught up with Yasmin Walter. The young model from Perth, Western Australia gave me a quick insight into her latest business venture that has taken Australia by storm.

Forde Esq: How's it going?!?

Yasmin: Good thanks, yourself?!?

Forde Esq: Not too bad

Yasmin: So what do you wanna know?!?

Forde Esq: So direct aren't you?!?

Yasmin: Well you know, I got things to do, people to see...you know how it is

Forde Esq: Erm yeah..kinda?!? Anyways, so where did you get the idea for your company then Yas?!? I can call you Yas right?!?

Yasmin: Yeah of course.....It was fate really. I was on holiday in Malaysia and I saw the product and I fell in love with it instantly. I wanted to have one for my own personal use and saw a sign that said distribution wanted in Australia so I jumped on it.

Forde Esq: Nice....so you saw an opportunity and you grabbed it then?!?

Yasmin: Yeah pretty much, sometimes life throws you a lemon so you gotta make lemonade right?!?

Forde Esq: Or Lemon cake?!?

Yasmin: Stay focussed Clint!

Forde Esq: Sorry! Was too busy thinking about food. So...what is your role within your organisation?!?

Yasmin: Im the sole distributor in Australia for customised bobble heads. I generate and process orders from all over Australia. We've now developed a website single handedly where customers can go design what they want for their order and it gets delivered direct to their door without any hassle.

Forde Esq: Impressive. So how's the company doing at the moment then?!?

Yasmin:  Its such a niche product, its popularity is increasing rapidly due to the use of celebrity promotional bobbleheads. Sometimes it all depends on who's in fashion at the moment for example Kim Kardashian has been a very popular choice lately.

Forde Esq: There's no surprise. I bet Kanye loves the way her head bobbles **wink wink**

Yasmin: Hahahaha Clint!

Forde Esq: She always "a-head of the game"...ok I'll stop now!!! So is there anything new and exciting for yoour business that we should look forward to?!?

Yasmin: We are working on a fully automated website that will make ordering easier and more fun! Our aim is to make the customers journey as easy and painless as possible so they come back and use our service again and again.

Forde Esq: Cool...so lastly, where do your see your company in 5 years time?!?

Yasmin: Hopefully expanding our orders overseas into different parts of Asia / New Zealand and then who know's.

Forde Esq: Brilliant...cheers for that Yasmin, you've been great.

Yasmin: It's been a pleasure.

Forde Esq: So that's it for now folks. For more information, feel free to check out Yasmin's website www.MinikinMania.com or tweet at her via @_Yasmin_Walter. Until next time folks.

Forde Esq.

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